Trufin partnered with House of Creators™

TruFin has partnered with House of Creators™ to leverage the potential of influencer marketing. As part of this collaboration, House of Creators has brought onboard financial influencers and bloggers from across India.

TruFin is an Indian fintech platform operated by AidWellCare LLP, based in Mumbai. It focuses on financial planning across pre-retirement, retirement, and post-retirement phases. The company offers a range of products, including National Pension System (NPS), mutual funds, fixed deposits, and insurance solutions, with a customer-first and digital-first approach.

Commenting on the collaboration, Akash Rajput, Founder & CEO of House of Creators, said, “TruFin is doing amazing work in retirement planning and financial services. It has been wonderful to collaborate with them. Together, we’ve been able to unlock the power of influencer marketing, not just with Hindi and English-speaking creators, but with regional creators as well. The results we’re achieving have been amazing, and the learning has been brilliant.”

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