House of Creators® collaborated with Oziva to execute a large-scale influencer marketing campaign designed to strengthen the brand’s digital visibility across the health, wellness, beauty, and lifestyle segments.

Oziva has emerged as one of India’s leading wellness brands, offering products across nutrition, skincare, women’s health, and overall well-being. Known for combining modern nutritional science with Ayurvedic ingredients, the brand has built a strong connection with health-conscious consumers seeking holistic lifestyle solutions.

As part of the campaign, House of Creators® onboarded 75+ creators and certified experts across multiple high-impact categories, including dermatologists, cosmetologists, nutritionists, OBGYNs, and facial aesthetics specialists, alongside creators from skincare, haircare, beauty, and lifestyle genres. This expert-led creator mix enabled the campaign to build both credibility and relatability while reaching diverse consumer audiences.

The campaign focused on authentic creator storytelling and educational, expert-backed content tailored for platform-native engagement. Leveraging short-form video formats and informative integrations, the campaign successfully generated 10M+ video views while achieving an impressive 6% engagement rate.